vegas1 Taking HSBC to Vegas

Client Name / Project Date: HSBC Philippines, 2008

What They’re Known For: They’re a big bank. Another global brand.

Their Design Problem: It was their Christmas Party… a party so big that they had to rent out a huge convention center… and the theme was VEGAS. They needed a slideshow that would both control the flow of the party and provide the Vegas atmosphere.

My Design Solution: Everything begins and ends with research! I collected stock imagery, fonts, vectors, etc. I went through my own photo albums of past trips to Vegas (spent New Year’s Eve there once! 2005-2006), looked for Vegas-y inspiration (like the movie “21″) just to get a reminder of what a Vegas party is. Then I thought of a look that I could use to tie slides together…

Screenshots:

What the Client Said:

I felt comfortable to entrust the work to Stefan and that I knew I would get work of high quality in return. He was Personal. Easy to talk to, never intimidating, collaborative. The design was modern, eye-catching, visionary, exact. I would recommend Stefan Suarez. He has vision.

Nicolas Lacson
Vice President, Consumer Credit Risk Management
The Hong Kong Shanghai Banking Corporation

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